Building a Business with a Beat: Leadership Lessons from Jazzercise-An Empire Built on Passion, Purpose, and Heart

Proven methods for turning any passion into major profits - from the legendary entrepreneur who turned her idea into a $100 million global powerhouse For the first time ever, the founder and CEO of Jazzercise, Inc., reveals the secrets to her staggering success. In Building a Business with a Beat, Judi Sheppard Missett describes the principles that made-and continue to make-Jazzercise the worldwide women-owned enterprise it is today. You’ll learn how to build a business devoted to excellence and communal satisfaction, while being inspired by the author’s story of turning a class of 15 people in a Chicago dance studio into the world’s leading dance fitness program. Sheppard Missett shows how you can build your own successful business by daring to:*Dream big*Pair your passion with a greater purpose *Pay attention to cues, signs and signals*Embrace changing technologies*Hire for attitude, empathy, and creativity*Set standards, establish firsts *Cultivate your customer community*Reach out, step forward, and give back