Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases
Arthur Thompson,Margaret Peteraf,John Gamble,A. Strickland
Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases
Arthur Thompson,Margaret Peteraf,John Gamble,A. Strickland
Best Selling Strategy Title. The 21st Edition continues its tradition of being a preeminently teachable text. Its mainstream content and balanced coverage of what every student needs to know about the managerial tasks of crafting and executing strategy is presented as engaging and clearly written.
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