MediaWriting: Print, Broadcast, and Public Relations

W. Richard Whitaker,Ronald D. Smith,Janet E. Ramsey,Ronald D. Smith (Buffalo State College, USA)

MediaWriting: Print, Broadcast, and Public Relations
Format
Hardback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Published
18 March 2019
Pages
402
ISBN
9781138341777

MediaWriting: Print, Broadcast, and Public Relations

W. Richard Whitaker,Ronald D. Smith,Janet E. Ramsey,Ronald D. Smith (Buffalo State College, USA)

MediaWriting is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful How To boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Some of the features included in the book are:

A re-written Chapter 13, Writing and Reporting in the New New Media, with updates to how social media is used today

Expanded chapters on print reporting methods and the Associated Press Stylebook

Updates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues

Explanatory How To boxes that help readers understand and retain main themes

Illustrative It Happened to Me vignettes from the authors’ professional experiences

Discussion questions and exercises at the end of every chapter

Designed to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.

This item is not currently in-stock. It can be ordered online and is expected to ship in 10-14 days

Our stock data is updated periodically, and availability may change throughout the day for in-demand items. Please call the relevant shop for the most current stock information. Prices are subject to change without notice.

Sign in or become a Readings Member to add this title to a wishlist.