The Mode Book
James R Sanders
The Mode Book
James R Sanders
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The Mode Book: How to Break into Fashion Journalism provides insight on working in fashion journalism from the perspective of entrepreneurship. Being successful in the industry doesn’t have to involve being a masthead mainstay. Now, it’s all about personal branding and leveraging success to create bigger opportunities. This book provides practical advice on how to break into the industry, how to stay in the industry, and how to make the industry work for you. Whatever the stage, this book addresses common questions and provides additional tips and resources.
This new edition features sample pitch letters, original fashion photography, resources for establishing businesses, feature articles, and 38 new and current writer’s guidelines for established and emerging fashion publications actively looking for writers. The Mode Book is designed to function like a pocket reference with useful information and current trends in the business of fashion and media.
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