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An exceptionally well-written, engaging introduction to communication theory for an undergraduate audience. Includes critical, interpretive, and post-positivist paradigms, providing students with a broad perspective on approaches to communication theory and its role in scholarship. Key updates: explorations of Black Lives Matter and intersectionality; new pedagogical features in line with Bloom’s taxonomy. Complimented with online resources for instructors: lecture slides, test bank, and instructor manual.
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An exceptionally well-written, engaging introduction to communication theory for an undergraduate audience. Includes critical, interpretive, and post-positivist paradigms, providing students with a broad perspective on approaches to communication theory and its role in scholarship. Key updates: explorations of Black Lives Matter and intersectionality; new pedagogical features in line with Bloom’s taxonomy. Complimented with online resources for instructors: lecture slides, test bank, and instructor manual.