This Inaugural Lecture– presented before a distinguished audience of thought leaders, policymakers, researchers, academics, and students– is inspirational, motivational, scholarly, well presented and organized (in a non-linear way), and contains a good balance of theory, policy, and realistic activism. The main text is presented together with two supplemental brochures that are beautifully crafted, aesthetic, content-oriented, highly informative, and enlightening. -Leonard G. Epstein, former Senior Adviser on Culture, Language and Health Literacy with the Health Resources and Services Administration, United States Department of Health and Human Services.