Have you ever found yourself wondering, am I creative enough?, or where do I go from here? You are not alone. As you ll read, Elle didn t think she was creative enough, Gabby didn t recognize her creativity, and Luke McElroy hit wall after wall in his own journey of pursuing his God-given calling.

Full of useful insights and strategies, Creative Potential explores the process of finding your creative potential. Part memoir and part manual, Luke McElroy will take you on a journey from the beginning of the SALT Conference to the in-depth look at four biblical principles of unleashing your creative potential.

Here’s a great review from Executive Creative Pastor of Freedom House Church, Stephen Brewster:

Every creative person that I know has struggled with the thought, am I enough? Through this book, Luke helps you understand the calling, the commitment to excellence, the need for collaboration, and what happens when your God-given creativity becomes contagious. I wish someone would have unpacked this for me when I was a young creative just getting started, it would have saved me years of fear, doubt, and anxiety. If you have any aspirations to grow your creativity please read this book!

Everyone was designed by God with a calling over their life. Yes, that includes you too! And in this personal and powerful new book from Luke McElroy, he shares the never-before-told story of his own journey of finding his calling, and the lessons God taught him in the process.

But this is more than just his story. As you read Creative Potential, you ll see that it is also your story, and alongside that story are the four key principles that will help you find and step into your own creative potential within that God-given calling.

Join Luke as he helps readers all across the world identify and maximize all the potential that God has given you to fulfill His purposes for your life.