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Film and Video Marketing
Paperback

Film and Video Marketing

$71.99
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This is a comprehensive insider’s guide to the marketing of both film and video. From the inception of the project through to the final sale to an audience, the author presents clear, step-by-step strategies that should address the needs of almost any independent film or video producer. Among the topics covered: Developing hit ideas; Market research; Marketing and promotion; Packaging and key art; Publicity and advertising; and more.

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MORE INFO
Format
Paperback
Publisher
Michael Wiese Productions
Country
United States
Date
31 July 1989
Pages
516
ISBN
9780941188050

This is a comprehensive insider’s guide to the marketing of both film and video. From the inception of the project through to the final sale to an audience, the author presents clear, step-by-step strategies that should address the needs of almost any independent film or video producer. Among the topics covered: Developing hit ideas; Market research; Marketing and promotion; Packaging and key art; Publicity and advertising; and more.

Read More
Format
Paperback
Publisher
Michael Wiese Productions
Country
United States
Date
31 July 1989
Pages
516
ISBN
9780941188050