How to Write Proposals that Produce

Writing successful proposals involves a sound understanding of what a proposal is and what it should do; knowledge of the proposal readers and the problem(s) they need solved; and the necessary oral and writing skills to present information clearly, concisely and persuasively. In How to Write Proposals that Produce , authors Joel P. Bowman and Bernadine P. Branchaw thoroughly detail these principles through a step-by-step guide broadly designed for individuals, businesses and industries, technical writers, governmental agencies, and nonprofit organizations. The authors define a proposal, its purposes and its types; describe a variety of proposal audiences and their communication styles; outline their strategies for a proposal’s success; and recount the writing process from a proposal’s beginning to end. Nearly 50 examples of sample documents, abstracts, table of contents, formats and headings are provided. Each chapter ends with a review of its contents.