Data is a must-have for any business looking to thrive. So is having leadership who ‘get’ data and use it to support their decision-making.

But how do you embed the use of data and analytics across your organisation so they truly support every process end-to-end?

Becoming data literate in this way is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go.