Fundraising Skills for Health Care Executives

No one prepares the new dean or health care executive for the fund-raising aspect of their profession. Rather, it is one of the skills that is expected but not explicitly taught. Here, a former Dean and a Director of Major Gifts of a renowned nursing institution, with a combined 50 years in the profession, present an explicit, hands-on guide to successful fund-raising among individuals, foundations, and corporations. From the basic principles of development to the specifics of tax regulations and the, sometimes delicate, matter of stewardship, this book articulates strategies for success. Case studies, extensive support materials and illustrative tables makes this an accessible and indispensable tool for health renowned executives.