The contemporary American South is a region of economic expansion, political sophistication, and, particularly, cultural ferment. Its literature is well-known and celebrated. But what of the popular cultural forms of expression that have done so much to reflect the curious tensions between the traditional South–white-dominated, rural, religous–and contemporary multicultural forms and discourses? This collection offers a wealth of exciting new perspectives on cultural studies in general and of the particular forms of popular Southern culture–from rock and roll to Cajun music to the impact on the South of tourism and the questions of genre and race in contemporary film-making.