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Magazines for the Millions: Gender and Commerce in the Ladies' Home Journal and the Saturday Evening Post, 1880-1910
Paperback

Magazines for the Millions: Gender and Commerce in the Ladies’ Home Journal and the Saturday Evening Post, 1880-1910

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Argues that the two popular women’s magazines were pivotal in the combining of gender and commercialism at the turn of the century, and that publishers and advertisers conspired to create both a gendered commercial discourse and a commercial gender discourse for both men and women. Annotation copyright Book News, Inc. Portland, Or.

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MORE INFO
Format
Paperback
Publisher
State University of New York Press
Country
United States
Date
12 August 1994
Pages
263
ISBN
9780791420584

Argues that the two popular women’s magazines were pivotal in the combining of gender and commercialism at the turn of the century, and that publishers and advertisers conspired to create both a gendered commercial discourse and a commercial gender discourse for both men and women. Annotation copyright Book News, Inc. Portland, Or.

Read More
Format
Paperback
Publisher
State University of New York Press
Country
United States
Date
12 August 1994
Pages
263
ISBN
9780791420584