Leading Organizations Through Transition: Communication and Cultural Change
Stanley A. Deetz,Sarah J. Tracy,Jennifer Lyn Simpson,Jennifer Lyn Simpson
Leading Organizations Through Transition: Communication and Cultural Change
Stanley A. Deetz,Sarah J. Tracy,Jennifer Lyn Simpson,Jennifer Lyn Simpson
This book addresses the role of communication in cultural change efforts within organizations, especially during periods of transition, mergers, technological innovations and globalization.
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