Managing Cultural Differences: Global Leadership Strategies for the 21st Century

Philip Robert Harris, PhD,Robert T. Moran,Sarah V. Moran

Managing Cultural Differences: Global Leadership Strategies for the 21st Century
Format
Hardback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Published
25 February 2004
Pages
600
ISBN
9780750677363

Managing Cultural Differences: Global Leadership Strategies for the 21st Century

Philip Robert Harris, PhD,Robert T. Moran,Sarah V. Moran

This new edition of a business textbook bestseller has been completely updated to reflect the numerous global changes that have occurred since 1999: globalization, SARS, AIDS, the handover of Hong Kong, and so forth. In particular, the book presents a fuller discussion of global business today. Also, issues of terrorism and state security as they affect culture and business are discussed substantially. The structure and content of the book remains the same, with thorough updating of the plentiful region and country descriptions, demographic data, graphs and maps. This book differs from textbooks on International Management because it zeroes in on culture as the crucial dimension and educates students about the cultures around the world so they will be better prepared to work successfully for a multinational corporation or in a global context.

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