Managing Marketing Performance

Helen Meek,Richard Meek,Roger Palmer,Lynn K. Parkinson

Managing Marketing Performance
Format
Paperback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Published
17 December 2004
Pages
304
ISBN
9780750662819

Managing Marketing Performance

Helen Meek,Richard Meek,Roger Palmer,Lynn K. Parkinson

Elsevier/Butterworth-Heinemanns 2004-2005 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification.

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