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Home / Strategic Marketing: Planning and Control
Strategic Marketing: Planning and Control
Paperback

Strategic Marketing: Planning and Control

John Ensor,Graeme Drummond
$120.99
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A guide to the tools, techniques and knowledge necessary to facilitate strategic marketing decisions. It has been written specifically for those studying the Chartered Institute of Management Postgraduate Diploma and for those wanting a primer in strategic marketing.

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MORE INFO
Format
Paperback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Date
23 September 1999
Pages
176
ISBN
9780750644822

A guide to the tools, techniques and knowledge necessary to facilitate strategic marketing decisions. It has been written specifically for those studying the Chartered Institute of Management Postgraduate Diploma and for those wanting a primer in strategic marketing.

Read More
Format
Paperback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Date
23 September 1999
Pages
176
ISBN
9780750644822

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