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Home / Advertising and a Democratic Press
Advertising and a Democratic Press
Hardback

Advertising and a Democratic Press

C. Edwin Baker
$144.99
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In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces newspapers to compete for a maximum audience with

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MORE INFO
Format
Hardback
Publisher
Princeton University Press
Country
United States
Date
28 June 2016
Pages
216
ISBN
9780691633930

In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces newspapers to compete for a maximum audience with

Read More
Format
Hardback
Publisher
Princeton University Press
Country
United States
Date
28 June 2016
Pages
216
ISBN
9780691633930

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