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Mixed media product

Marketing Builder Express

$144.99
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This express version of MarketingBuilder presents the essential elements of a marketing plan. Instructions, worksheets and software templates have been condensed to focus on the basics of creating and implementing a marketing plan. It guides students step-by-step through the preparation of each section of a marketing plan: market analysis, marketing communications and sales plan. Using the express software templates, students can generate a complete marketing and sales plan.

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MORE INFO
Format
Mixed media product
Publisher
Cengage Learning, Inc
Country
United States
Date
11 August 1997
Pages
150
ISBN
9780538875745

This express version of MarketingBuilder presents the essential elements of a marketing plan. Instructions, worksheets and software templates have been condensed to focus on the basics of creating and implementing a marketing plan. It guides students step-by-step through the preparation of each section of a marketing plan: market analysis, marketing communications and sales plan. Using the express software templates, students can generate a complete marketing and sales plan.

Read More
Format
Mixed media product
Publisher
Cengage Learning, Inc
Country
United States
Date
11 August 1997
Pages
150
ISBN
9780538875745