Walking Mannequins: How Race and Gender Inequalities Shape Retail Clothing Work

Joya Misra,Kyla Walters

Walking Mannequins: How Race and Gender Inequalities Shape Retail Clothing Work
Format
Paperback
Publisher
University of California Press
Country
United States
Published
1 February 2022
Pages
308
ISBN
9780520384651

Walking Mannequins: How Race and Gender Inequalities Shape Retail Clothing Work

Joya Misra,Kyla Walters

In malls across the United States, clothing retail workers navigate low wages and unpredictable schedules. Despite these problems, they devote time and money to mirror the sleek mannequins stylishly adorned with the latest merchandise. Bringing workers’ voices to the fore, sociologists Joya Misra and Kyla Walters demonstrate how employers reproduce gendered and racist beauty standards by regulating workers’ size and look. Interactions with customers, coworkers, and managers further reinforce racial hierarchies. New surveillance technologies also lead to ineffective corporate decision-making based on flawed data. By focusing on the interaction of race, gender, and surveillance, Walking Mannequins sheds important new light on the dynamics of retail work in the twenty-first century.

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