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Home / Innovate or Perish: Managing the Enduring Technology Company in the Global Market
Innovate or Perish: Managing the Enduring Technology Company in the Global Market
Hardback

Innovate or Perish: Managing the Enduring Technology Company in the Global Market

Edward P. Kahn
$90.99
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Essential reading for IP managers and corporate executives, Innovate or Perish is a new road map equipping readers with the principles and tools needed for their companies to compete in the emerging creativity economy. Edited by Edward Kahn, this seminal book includes contributions from seasoned intellectual property (IP) professionals including Ed Walsh, Karl Jorda, Wayne Jaeschke, Abha Divine, and Damon Matteo.

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MORE INFO
Format
Hardback
Publisher
John Wiley and Sons Ltd
Country
United States
Date
27 November 2006
Pages
336
ISBN
9780471779308

Essential reading for IP managers and corporate executives, Innovate or Perish is a new road map equipping readers with the principles and tools needed for their companies to compete in the emerging creativity economy. Edited by Edward Kahn, this seminal book includes contributions from seasoned intellectual property (IP) professionals including Ed Walsh, Karl Jorda, Wayne Jaeschke, Abha Divine, and Damon Matteo.

Read More
Format
Hardback
Publisher
John Wiley and Sons Ltd
Country
United States
Date
27 November 2006
Pages
336
ISBN
9780471779308

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