E-learning Strategies: How to Get Implementation and Delivery Right First Time

As more than 90 per cent of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e learning. This book shows those companies how to get e learning implementation right first time. Don Morisson explores and explains the whole implementation continuum strategy, vendor selection, technology, implementation, culture change, content development and delivery. Most importantly he stresses that the success or failure of an e learning initiative is directly related to the underlying strategic thinking. Written for a more mature, second generation e learning market the book provides a practitioner’s handbook to both guide the novice and inform the veteran. It focuses on the reader’s needs, and on the strategic issues of e learning. Informed by key business drivers, and supported and endorsed by PWC Readership such as: senior managers including CEOs, CIOs, CLOs, HR Directors, middle management responsible for implementing and/or delivering e learning, consultants.