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The Welcome to the Creative Age: Bananas, Business and the Death of Marketing
Hardback

The Welcome to the Creative Age: Bananas, Business and the Death of Marketing

$82.99
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This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology.

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MORE INFO
Format
Hardback
Publisher
John Wiley and Sons Ltd
Country
United States
Date
25 July 2002
Pages
288
ISBN
9780470844991

This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology.

Read More
Format
Hardback
Publisher
John Wiley and Sons Ltd
Country
United States
Date
25 July 2002
Pages
288
ISBN
9780470844991