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Where Value Hides: A New Way to Uncover Profitable Growth for Your Business
Hardback

Where Value Hides: A New Way to Uncover Profitable Growth for Your Business

$84.99
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Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company’s true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real–life examples to explain how to use SMP to directly and positively impact corporate health and profits.

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MORE INFO
Format
Hardback
Publisher
John Wiley and Sons Ltd
Country
United States
Date
8 December 2006
Pages
280
ISBN
9780470009208

Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company’s true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real–life examples to explain how to use SMP to directly and positively impact corporate health and profits.

Read More
Format
Hardback
Publisher
John Wiley and Sons Ltd
Country
United States
Date
8 December 2006
Pages
280
ISBN
9780470009208