Fables of Abundance: Cultural History of Advertising in America

T. J. Jackson Lears

Fables of Abundance: Cultural History of Advertising in America
Format
Hardback
Publisher
The Perseus Books Group
Country
United States
Published
3 November 1995
Pages
512
ISBN
9780465090754

Fables of Abundance: Cultural History of Advertising in America

T. J. Jackson Lears

Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States..

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