Marketing Madness: A Survival Guide for a Consumer Society

Michael F. Jacobson,Laurie Ann Mazur,Ralph Nader

Marketing Madness: A Survival Guide for a Consumer Society
Format
Paperback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Published
19 October 2020
Pages
260
ISBN
9780367158941

Marketing Madness: A Survival Guide for a Consumer Society

Michael F. Jacobson,Laurie Ann Mazur,Ralph Nader

This book documents the unholy alliance between corporations and Hollywood and takes up issues as how marketers turn citizens into consumers, ads that kill, sex in advertising, marketing in public schools, and selling of social issues. It acts as a primer on the social ills of commercialism.

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