Strategy Bites Back: It Is A Lot More, And Less, Than You Ever Imagined

SWOTed by strategy models? Crunched by analysis? Strategy doesn’t have to be this way.

Strategy is really all about being different. Thinking about it shouldn’t make you reach for the snooze button.

Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper side of strategy.

Strategy as a Little Black Dress

Forecasting: Whoops!

Management and Magic

Strategy and the Art of Seduction

The Soft Underbelly of Hard Data

Strategy as destiny

Jack Welch on Planning

The Seven Deadly Sins of Planning

Strategy One Step at a Time

and many, many more.

Why not have a good time reading a strategy book for a change?