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Marketing: Fast Track to Success
Paperback

Marketing: Fast Track to Success

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GET THE RESULTS YOU WANT IN MARKETING. FAST.

Marketing is all about relationships - relationships with your customers, with your brand, with the media and with your colleagues. Of all these relationships your relationship with your customers is still king. True marketing successes go beyond your product and create customer relationships with the company itself. The key to acheiving this is to align your people, your processes and your company promises. Fast Track to Success: Marketing will teach you the key skills you need to excel in marketing and accelerate your career development. It includes:

Marketing in a nutshell - a series of FAQs to give you a concise overview of the subject

The top 10 tools and techniques you can use to help you develop your approach to marketing

Advice on leading your team - how to decide your leadership style and build your team

Simple checklists to help you identify the strengths and weaknesses of your capabilities and those of your team

Tips on how to progress your career, whether it’s your first 10 weeks in the job or whether you’re looking to get right to the top

Don’t get left behind, set out on the Fast Track today. For more resources, log on to the series website at www.Fast-Track-Me.com.

EVERYTHING YOU NEED TO ACCELERATE YOUR CAREER

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MORE INFO
Format
Paperback
Publisher
Pearson Education Limited
Country
United Kingdom
Date
16 April 2009
Pages
248
ISBN
9780273721802

GET THE RESULTS YOU WANT IN MARKETING. FAST.

Marketing is all about relationships - relationships with your customers, with your brand, with the media and with your colleagues. Of all these relationships your relationship with your customers is still king. True marketing successes go beyond your product and create customer relationships with the company itself. The key to acheiving this is to align your people, your processes and your company promises. Fast Track to Success: Marketing will teach you the key skills you need to excel in marketing and accelerate your career development. It includes:

Marketing in a nutshell - a series of FAQs to give you a concise overview of the subject

The top 10 tools and techniques you can use to help you develop your approach to marketing

Advice on leading your team - how to decide your leadership style and build your team

Simple checklists to help you identify the strengths and weaknesses of your capabilities and those of your team

Tips on how to progress your career, whether it’s your first 10 weeks in the job or whether you’re looking to get right to the top

Don’t get left behind, set out on the Fast Track today. For more resources, log on to the series website at www.Fast-Track-Me.com.

EVERYTHING YOU NEED TO ACCELERATE YOUR CAREER

Read More
Format
Paperback
Publisher
Pearson Education Limited
Country
United Kingdom
Date
16 April 2009
Pages
248
ISBN
9780273721802