From venture capitalist and pioneering entrepreneur Kathryn Finney, an indispensable guide to building a startup and breaking down barriers for diverse entrepreneurs.

Build The Damn Thing is a battle-tested guide for every entrepreneur who the establishment has excluded. Finney, an investor and startup champion, explains how to build a business from the ground up; from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks; arms readers with responses to investors who say, great pitch but I just don’t do Black women ; and inspires them to overcome naysayers.

For all the Builders striving to build their businesses in a world that has overlooked and underestimated them- this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed by the Entitleds.

Don’t wait for the system to let you in - break down the door and build your damn thing.