Social Media in the Marketing Context: A State of the Art Analysis and Future Directions
Cherniece J. Plume (PhD researcher, Swansea University, Wales, UK.),Yogesh K. Dwivedi (Professor of Digital and Social Media and Director of Research, Swansea University, Wales, UK),Emma L. Slade (Swansea University, Wales, UK)
Social Media in the Marketing Context: A State of the Art Analysis and Future Directions
Cherniece J. Plume (PhD researcher, Swansea University, Wales, UK.),Yogesh K. Dwivedi (Professor of Digital and Social Media and Director of Research, Swansea University, Wales, UK),Emma L. Slade (Swansea University, Wales, UK)
ation ation
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