Business Law and Strategy

Sean Melvin,David Orozco,Enrique Guerra-Pujol

Business Law and Strategy
Format
Hardback
Publisher
McGraw-Hill Education - Europe
Country
United States
Published
7 March 2020
Pages
1216
ISBN
9780078023828

Business Law and Strategy

Sean Melvin,David Orozco,Enrique Guerra-Pujol

Melvin’s Business Law and Strategy employs critical thinking and practical, real-world examples to reinforce to students that every business decision has legal implications, regardless of the industry. Through a strategic framework, Business Law and Strategy helps undergraduate business students examine how companies can proactively use the law to craft and execute strategy, and ultimately achieve competitive advantage. A robust technology suite of products supports the text content with online assignments and activities emulating common business situations in which students can actively explore the consequences of various actions and sharpen their strategic thinking skills.

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