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      Cover image for Customer satisfaction and investment: Can different operationalizations provide reliable results?
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      Customer satisfaction and investment: Can different operationalizations provide reliable results?

      Thomas Bister-Fusser

      Scientific Essay from the year 2011 in the subject Business economics - Business Management, Corporate Governance, language: English, abstract: The question, whether customer satisfaction is a reliable indicator for successful…

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      Cover image for Customer satisfaction and reduction of investment risk - Is there a link?
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      Customer satisfaction and reduction of investment risk - Is there a link?

      Thomas Bister-Fusser

      Wissenschaftlicher Aufsatz aus dem Jahr 2011 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Sprache: Deutsch, Abstract: It is assumed that investors calculate the risk of their investments…

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      Cover image for Satisfied investors: Modelling customer satisfactions' influence on re-investing
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      Satisfied investors: Modelling customer satisfactions’ influence on re-investing

      Thomas Bister-Fusser

      Scientific Essay from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, language: English, abstract: Literature has amassed a considerable number of…

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      Cover image for Why do satisfied customers defect? A look at the concept of customer satisfactions and its shortcomings
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      Why do satisfied customers defect? A look at the concept of customer satisfactions and its shortcomings

      Thomas Bister-Fusser

      Wissenschaftlicher Aufsatz aus dem Jahr 2011 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Sprache: Deutsch, Abstract: What is customer satisfaction? Customer satisfaction is something formed and hosted…

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      Available to order, ships in approx 2 weeksAvailable to order