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    Cover image for a la Caza del Tesoro: En El Interior de La Mente del Nuevo Consumidor
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    a la Caza del Tesoro: En El Interior de La Mente del Nuevo Consumidor

    Michael J Silverstein

    $47.99

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    Cover image for Trading Up: Why Consumers Want New Luxury Goods - and How Companies Create Them
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    Trading Up: Why Consumers Want New Luxury Goods - and How Companies Create Them

    Michael J. Silverstein,Neil Fiske

    In dozens of categories, ‘new luxury’ brands sell at huge premiums over conventional goods, and in much larger volumes than traditional ‘old luxury’ goods. Trading Up is the definitive book…

    $42.99

    Available to order, ships in 7-14 daysAvailable to order

    Cover image for The $10 Trillion Prize: Captivating the Newly Affluent in China and India
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    The $10 Trillion Prize: Captivating the Newly Affluent in China and India

    Michael J. Silverstein,Abheek Singhi,Carol Liao,David Michael

    It is the dawn of the emerging consumer: Are you ready? By 2020, consumers in China and India will generate more than $10 trillion of total annual revenue for companies…

    $71.99

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    Cover image for Introduction to Handbook of American Indian Languages and Indian Linguistic Families of America North of Mexico
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    Introduction to Handbook of American Indian Languages and Indian Linguistic Families of America North of Mexico

    Franz Boas,J. W. Powell

    As Michael Silverstein discusses in his introduction to this new edition, the two foundational essays presented here are culminating moments in the scholarly history of North American Indigenous peoples’ languages…

    $74.99

    Available to order, ships in approx 2 weeksAvailable to order