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Australian Book Retailer of the Year 2021
Margot Wallace
The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography - over three-hundred of them…
Available to order, ships in approx 2 weeksAvailable to order
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Margot A. Wallace
Consumer Research for Museum Marketers creatively instructs museum staff on how to study their visitors to make their museums, exhibits, and programs more appealing for all segments of the public…
Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge, to be interpreted by strangers. This new edition features seven new…
Branding a museum helps it stand out from the crowd by giving it an image and personality with which visitors and supporters can identify, increasing their emotional attachment and encouraging…
Available to order, ships in 10-14 daysAvailable to order
Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge that they will be interpreted by strangers. If you ever wished…
Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge that will be interpreted by strangers. If you ever wished for…
