Search results for ‘Carl McDaniel, Joe Hair, Charles Lamb’

Filter & Refine

      Cover image for MKTG
      Paperback
      Add to list Added to list

      MKTG

      Carl McDaniel, Joe Hair, Charles Lamb

      Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timely examples help students better understand and apply marketing principles. A user-friendly design makes…

      $375.99

      Available to order, ships in approx 4 weeksAvailable to order

      Cover image for MKTG
      Paperback
      Add to list Added to list

      MKTG

      Charles Lamb (Texas Christian University),Joe Hair (Louisiana State University),Carl McDaniel (University of Texas, Arlington)

      MKTG from 4LTR Press connects students to the principles of marketing'bringing them to life through timely examples showing how they’re applied at the world’s top companies every day.

      $375.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Bundle: MKTG, 13th + MindTap, 1 term Printed Access Card
      Mixed media product
      Add to list Added to list

      Bundle: MKTG, 13th + MindTap, 1 term Printed Access Card

      Charles Lamb (Texas Christian University),Joe Hair (Louisiana State University),Carl McDaniel (University of Texas, Arlington)

      Learn Marketing YOUR Way with MKTG and MindTap! MKTG’s easy-reference, paperback textbook presents course content through visually engaging chapters. Read or listen to your textbook, complete assignments, and study, all…

      $117.95

      Available to order, ships in 10-14 daysAvailable to order