Hardback
Add to list Added to list HBR’s 10 Must Reads on Business Model Innovation (with featured article Reinventing Your Business Model by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)
Harvard Business Review,Clayton M. Christensen,Mark W. Johnson,Rita Gunther McGrath,Steve Blank
This book provides the essential ideas on how both startups and incumbent businesses can generate new business models, develop digital business models, and innovate within existing business models.
Leading experts…
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