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      Cover image for Principles of Marketing, Global Edition + MyLab Marketing with Pearson eText (Package)
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      Principles of Marketing, Global Edition + MyLab Marketing with Pearson eText (Package)

      Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

      Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace.

      Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of…

      $276.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Principles of Marketing, Global Edition -- MyLab Marketing with Pearson eText Access Code
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      Principles of Marketing, Global Edition – MyLab Marketing with Pearson eText Access Code

      Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

      Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace.

      Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of…

      $99.95

      Order online and we’ll ship when availablePre-order now

      Cover image for Principles of Marketing, Global Edition
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      Principles of Marketing, Global Edition

      Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

      Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace.

      Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of…

      $315.99

      Available to order, ships in approx 2 weeksAvailable to order