Search results for ‘Susan Horner,John Swarbrooke’

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      Cover image for Leisure Marketing: A Global Perspective
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      Leisure Marketing: A Global Perspective

      Susan Horner,John Swarbrooke

      Divided into nine parts, this book guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, issues such as globalisation, marketing research and ethics…

      $346.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Business Travel and Tourism
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      Business Travel and Tourism

      John Swarbrooke,Susan Horner

      Business Travel and Tourism’ provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective.With the use of case studies from around the world, ‘Business Travel…

      $367.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Consumer Behaviour in Tourism
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      Consumer Behaviour in Tourism

      Susan Horner,John Swarbrooke

      Now fully revised and updated, this third edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourists behaviour in political, social…

      $194.99

      Available to order, ships in approx 4 weeksAvailable to order

      Cover image for Leisure Marketing: A Global Perspective
      Paperback
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      Leisure Marketing: A Global Perspective

      Susan Horner,John Swarbrooke

      Divided into nine parts, this book guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, issues such as globalisation, marketing research and ethics…

      $104.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Consumer Behaviour in Tourism
      Paperback
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      Consumer Behaviour in Tourism

      Susan Horner,Swarbrooke John

      Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour.

      $109.99

      Available to order, ships in 10-14 daysAvailable to order

      Cover image for Consumer Behaviour in Tourism
      Hardback
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      Consumer Behaviour in Tourism

      Susan Horner,Swarbrooke John

      Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour.

      $283.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Business Travel and Tourism
      Paperback
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      Business Travel and Tourism

      John Swarbrooke,Susan Horner

      Provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective.

      $104.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for International Cases in Tourism Management
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      International Cases in Tourism Management

      Susan Horner,John Swarbrooke

      Intended for tutors and students of tourism, this work includes features such as: profiles of individual companies; case studies on destination management and marketing; material on different management functions in…

      $104.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for International Cases in Tourism Management
      Hardback
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      International Cases in Tourism Management

      Susan Horner,John Swarbrooke

      This essential resource for tutors and students who wish to deepen their understanding of the subject and key issues provides an array of international case studies on tourism management. With…

      $283.99

      Available to order, ships in approx 2 weeksAvailable to order