Search results for ‘Seung Ho Park,Gerardo R. Ungson,Andrew Cosgrove’

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      Cover image for Scaling the Tail: Managing Profitable Growth in Emerging Markets
      Hardback
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      Scaling the Tail: Managing Profitable Growth in Emerging Markets

      Seung Ho Park,Gerardo R. Ungson,Andrew Cosgrove

      This book presents a framework for a different type of profitable growth for multinational companies in emerging markets: scaling the tail. This model focuses on specialized market niches, flanking particular…

      $138.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for Rough Diamonds: The Four Traits of Successful Breakout Firms in BRIC Countries
      Hardback
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      Rough Diamonds: The Four Traits of Successful Breakout Firms in BRIC Countries

      Seung Ho Park,Gerardo R. Ungson,Nan Zhou

      Discover the four traits of the best performing, but least known, breakout firms in BRIC countries Rough diamonds are the best performing firms in the BRIC (Brazil-Russia-India-China) countries.

      $78.99

      Available to order, ships in approx 4 weeksAvailable to order