Search results for ‘Robin Birn,Patrick Forsyth’

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      Cover image for Marketing in Publishing
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      Marketing in Publishing

      Robin Birn,Patrick Forsyth

      Offers a wealth of practical information on creative strategies to increase book sales in a competitive and rapidly-changing marketplace. It is the first comprehensive study in this area to be…

      $77.99

      Available to order, ships in approx 2 weeksAvailable to order

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      Market Research

      Robin Birn,Patrick Forsyth

      Covers key market research techniques, from asking the right questions and using statistics to analysing data and acting on the information. This title includes examples and lessons from benchmark companies…

      $66.99

      Available to order, ships in approx 4 weeksAvailable to order