Hardback
Add to list Added to list Technology and Strategy: Conceptual Models and Diagnostics
Richard A. Goodman (Professor, Graduate School of Management, Professor, Graduate School of Management, University of California, Los Angeles),Michael W. Lawless (Assistant Professor, Graduate School of Business, Assistant Professor, Graduate School of Business, University of Colorado)
A comprehensive book on the management of technology. The text relates the strategy of developing new technologies to a firm’s overall strategic plan.
Available to order, ships in approx 2 weeksAvailable to order