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    Cover image for Behind The Click
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    Behind The Click

    R Jon MacDonald

    Behind The Click dives into the psychological principles behind shortcuts our brains take & how elements of your company's digital experience play into guiding customers toward a purchase or send…

    $54.99

    Available to order, ships in 7-14 daysAvailable to order

    Cover image for Behind The Click
    Paperback
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    Behind The Click

    R Jon MacDonald

    Behind The Click dives into the psychological principles behind shortcuts our brains take & how elements of your company's digital experience play into guiding customers toward a purchase or send…

    $34.99

    Available to order, ships in 7-14 daysAvailable to order

    Cover image for Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans
    Hardback
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    Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans

    R Jon MacDonald

    With the explosion of direct-to-consumer online retailers, things have been heating up in the e-commerce industry. The differentiators of yesterday have become table stakes for modern brands-those that want to…

    $43.99

    Available to order, ships in 7-14 daysAvailable to order

    Cover image for Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans
    Paperback
    Add to list Added to list

    Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans

    R Jon MacDonald

    With the explosion of direct-to-consumer online retailers, things have been heating up in the e-commerce industry. The differentiators of yesterday have become table stakes for modern brands-those that want to…

    $25.99

    Available to order, ships in 7-14 daysAvailable to order