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H. Kent Baker (University Professor of Finance, Department of Finance and Real Estate, Kogod School of Business, American University),Greg Filbeck (Samuel P. Black III Professor of Finance and Risk Management, Black School of Business, Penn State Behrend),John R. Nofsinger (William H. Seward Chair in International Finance, University of Alaska Anchorage, College of Business and Public Policy, Accounting and Finance Department)
Behavioral Finance: What Everyone Needs to Know ® provides an overview of common shortcuts and mistakes people make in managing their finances.
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