Search results for ‘Michael R. Czinkota,Ilkka A. Ronkainen’

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      Cover image for Global Business: Positioning Ventures Ahead
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      Global Business: Positioning Ventures Ahead

      Michael R. Czinkota,Ilkka A. Ronkainen

      Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing that will make for smoother sailing overseas.

      $220.99

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      Cover image for International Business, Binder Ready Version
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      International Business, Binder Ready Version

      Michael Czinkota,Ilkka A Ronkainen,Michael H Moffet,Iikka A Ronkainen

      Essential reading for students studying International Business at Undergraduate and Postgraduate level, this text is based on the US book ‘International Business’ 7 th Edition by Michael R. Czinkota, Ilkka…

      $762.99

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      Cover image for Fundamentals of International Business-3rd ed
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      Fundamentals of International Business-3rd ed

      Michael R Czinkota (Georgetown University USA),Ilkka A Ronkainen (Georgetown University USA),Michael H Moffett (Arizona State University)

      Fundamentals of International Business is an introductory international business text for use at the undergraduate level. Its comprehensive coverage of the subject also makes it appropriate for use in MBA…

      $767.99

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      Cover image for International Marketing
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      International Marketing

      Michael Czinkota (Georgetown University),Ilkka Ronkainen (Georgetown University),Gilbert Zvobgo (London South Bank University)

      Intended primarily at intermediate and advanced undergraduate and postgraduate students taking International Marketing modules. This book covers the range of international marketing topics, logically divided into four Parts that outlines…

      $342.99

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      Cover image for International Business
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      International Business

      Michael R. Czinkota (Georgetown University, Washington DC),Ilkka A. Ronkainen (Georgetown University, Washington DC),Suraksha Gupta (University of Newcastle upon Tyne)

      Rigorously updated international business textbook by a global author team, which balances conceptual understanding of business theory and the day-to-day realities of business practice. Includes a suite of new cases…

      $174.99

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      Cover image for International Business
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      International Business

      Michael R. Czinkota (Georgetown University, Washington DC),Ilkka A. Ronkainen (Georgetown University, Washington DC),Suraksha Gupta (University of Newcastle upon Tyne)

      Rigorously updated international business textbook by a global author team, which balances conceptual understanding of business theory and the day-to-day realities of business practice. Includes a suite of new cases…

      $179.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for The Future of Global Business: A Reader
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      The Future of Global Business: A Reader

      A selection of readings from a distinguished group of international marketing researchers and educators are presented for use in the classroom or professional reading.

      $511.99

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