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      Cover image for THE Enduring Strategic Brand: How Brand-Led Organisations Over-Perform Sustainably
      Hardback
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      THE Enduring Strategic Brand: How Brand-Led Organisations Over-Perform Sustainably

      Luc Bardin,Clara Bardin,Elsa Bardin

      Author Luc Bardin investigates precisely what it takes to build and grow a Strategic Brand - and provides an effective system of 13 vital Brand imperatives that empower the enterprise…

      $54.99

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