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      Cover image for Global Marketing: Fifth Edition
      Hardback
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      Global Marketing: Fifth Edition

      Kate Gillespie,K. Scott Swan

      Strategic, comprehensive, and concise, the fifth edition of this popular textbook introduces students to the important concepts of global marketing today, and their managerial implications. Global Marketing takes a strategic…

      $1776.99

      Available to order, ships in approx 4 weeksAvailable to order

      Cover image for Global Marketing: Fifth Edition
      Paperback
      Add to list Added to list

      Global Marketing: Fifth Edition

      Kate Gillespie,K. Scott Swan

      Strategic, comprehensive, and concise, the fifth edition of this popular textbook introduces students to the important concepts of global marketing today, and their managerial implications. Global Marketing takes a strategic…

      $367.99

      Available to order, ships in approx 2 weeksAvailable to order