Search results for ‘Jean-Marie Choffray,Gary L Lilien’

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      Cover image for Methodology for Investigating Differences in Evaluation Criteria Among Industrial Buying Influences
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      Methodology for Investigating Differences in Evaluation Criteria Among Industrial Buying Influences

      Jean-Marie Choffray,Gary L Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the…

      $94.99

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      Cover image for Industrial Adoption of Solar air Conditioning
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      Industrial Adoption of Solar air Conditioning

      Jean-Marie Choffray, Gary Louis Lilien

      This informative guide provides a detailed overview of the use of solar air conditioning in industrial setting, covering measurement challenges, solutions, and marketing implications. Gary Louis Lilien and Jeanmarie Choffray…

      $55.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for Industrial Adoption of Solar air Conditioning
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      Industrial Adoption of Solar air Conditioning

      Jean-Marie Choffray, Gary Louis Lilien

      This informative guide provides a detailed overview of the use of solar air conditioning in industrial setting, covering measurement challenges, solutions, and marketing implications. Gary Louis Lilien and Jeanmarie Choffray…

      $49.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Methodology for Segmenting Industrial Markets on the Basis of Buying Center Composition
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      Methodology for Segmenting Industrial Markets on the Basis of Buying Center Composition

      Jean-Marie Choffray, Gary Louis Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.

      This work is in the "public…

      $38.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for An Operational Structure for Assessing Industrial Response to Marketing Strategy: Overview
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      An Operational Structure for Assessing Industrial Response to Marketing Strategy: Overview

      Jean-Marie Choffray,Gary Louis Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the…

      $94.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for An Operational Structure for Assessing Industrial Response to Marketing Strategy: Overview
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      An Operational Structure for Assessing Industrial Response to Marketing Strategy: Overview

      Jean-Marie Choffray,Gary Louis Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the…

      $49.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for A new Approach to Industrial Market Segmentation
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      A new Approach to Industrial Market Segmentation

      Jean-Marie Choffray, Gary Louis Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.

      This work is in the "public…

      $55.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for Industrial Adoption of Solar Air Conditioning: Measurement Problems, Solutions and Marketing Implications
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      Industrial Adoption of Solar Air Conditioning: Measurement Problems, Solutions and Marketing Implications

      Jean-Marie Choffray,Gary Louis Lilien

      This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it.

      This work is in the public…

      $40.99

      Available to order, ships in approx 2 weeksAvailable to order

      Hardback
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      Methodology for Segmenting Industrial Markets on the Basis of Buying Center Composition

      Jean-Marie Choffray, Gary Louis Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.

      This work is in the "public…

      $55.99

      Available to order, ships in 7-14 daysAvailable to order

      Paperback
      Add to list Added to list

      A new Approach to Industrial Market Segmentation

      Jean-Marie Choffray, Gary Louis Lilien

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.

      This work is in the "public…

      $38.99

      Available to order, ships in 7-14 daysAvailable to order