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Australian Book Retailer of the Year 2021
Jean Baudrillard,Gary Genosko
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Gary Genosko
Addresses the semiotic problem in Baudrillard’s social and cultural criticism and provides a discussion of its development in relation to semiology, structuralism and poststructuralism.
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This text traces McLuhan’s influence on one of the famous gurus of cultural theory - the French postmodernist thinker, Jean Baudrillard. It traces parallels between the so-called McLuhan Cult of…
