Search results for ‘Devinder Pal Singh,Manoj Kumar Sharma’

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      Cover image for Cross Cultural Consumer Behavior in an Emerging Economy
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      Cross Cultural Consumer Behavior in an Emerging Economy

      Devinder Pal Singh,Manoj Kumar Sharma

      The book compares the cultures within a single country India. It is an outcome of research that hypothesized that a large country like India cannot be used as a surrogate…

      $199.99

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