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      Cover image for The New Rules of Marketing & PR
      Paperback
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      The New Rules of Marketing & PR

      David Meerman Scott

      The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success

      As the ways we…

      $49.95

      In stock at 3 shops, ships in 3-4 daysIn stock at 3 shops

      Cover image for Your Money Narrative
      Hardback
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      Your Money Narrative

      Amy R. Cook

      It's not about the money.

      Storytelling is a part of each one of us. We tell ourselves stories every day, based on our past encounters, and we mold them over…

      $68.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
      Paperback
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      The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business

      David Meerman Scott

      The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today…

      $43.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for Get Seen: Online Video Secrets to Building Your Business
      Hardback
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      Get Seen: Online Video Secrets to Building Your Business

      Steve Garfield

      How to produce and use online video to accumulate customers. Film companies, advertising agencies, household names, professional actors, writers have all turned to online video as a platform to promote…

      $56.99

      Available to order, ships in approx 2 weeksAvailable to order

      Cover image for Beyond Viral: How to Attract Customers, Promote Your Brand, and Make Money with Online Video
      Hardback
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      Beyond Viral: How to Attract Customers, Promote Your Brand, and Make Money with Online Video

      Kevin Nalty

      Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase)…

      $40.99

      Available to order, ships in 10-14 daysAvailable to order

      Cover image for Marketing Lessons from the Grateful Dead - What Every Business Can Learn from the Most Iconic Band in History
      Hardback
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      Marketing Lessons from the Grateful Dead - What Every Business Can Learn from the Most Iconic Band in History

      David Meerman Scott,Brian Halligan

      The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built…

      $49.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for High-Velocity Digital Marketing: Silicon Valley Secrets to Create Breakthrough Revenue in Record Time
      Hardback
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      High-Velocity Digital Marketing: Silicon Valley Secrets to Create Breakthrough Revenue in Record Time

      Steven Mark Kahan

      High-Velocity Digital Marketing provides B2B sales and marketing teams with a blueprint for quickly accelerating revenue growth.

      $56.99

      Available to order, ships in approx 4 weeksAvailable to order

      Cover image for Tuned in: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
      Hardback
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      Tuned in: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs

      Craig Stull,Phil Myers,David Meerman Scott

      Tuned In argues that the key to business success lies in understanding and connecting with what consumers and markets want most. Being tuned in to the needs of buyers, whether…

      $54.99

      Available to order, ships in 7-14 daysAvailable to order

      Cover image for Data-First Marketing: How To Compete and Win In the Age of Analytics
      Hardback
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      Data-First Marketing: How To Compete and Win In the Age of Analytics

      Janet Driscoll Miller,Julia Lim

      Supercharge your marketing strategy with data analytics

      In Data-First Marketing: How to Compete & Win in the Age of Analytics, distinguished authors Miller and Lim demystify the application of data…

      $41.99

      Available to order, ships in 10-14 daysAvailable to order

      Cover image for Marketing the Moon: The Selling of the Apollo Lunar Program
      Hardback
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      Marketing the Moon: The Selling of the Apollo Lunar Program

      David Meerman Scott,Richard Jurek

      One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang.

      $68.99

      Available to order, ships in approx 4 weeksAvailable to order